One of the commitments I’ve made to myself since becoming President of the West Jordan Chamber is simple:
Never stop learning.
One of the greatest advantages of being part of the Chamber community is that we don’t have to figure everything out on our own. There are incredible organizations, leaders, and fellow Chambers who are constantly discovering new ideas, refining best practices, and finding better ways to serve businesses.
This week, I had the privilege of attending the Salt Lake SHRM Personal Development event, and I left with a lot of notes and ideas.
One of the biggest discussions centered around onboarding and offboarding.
Most businesses immediately think about employees when they hear those words, but I couldn’t help thinking about our Chamber members.
How do we make sure every new member feels welcomed, informed, and connected from the very beginning?
How do we help them understand everything available to them, not just during their first week, but throughout their membership?
At the same time, I also found myself thinking about members or potential members with whom we simply haven’t connected with in a while.
I don’t want to assume someone no longer wants to be involved, and perhaps there’s an opportunity to reach out in a thoughtful and respectful way.
Not to pressure anyone or “sell” them on the chamber, but to let them know the Chamber is here if and when they’re ready to reconnect.
That conversation alone sparked several ideas we’ll be exploring over the coming months.
Another topic that really resonated with me was a framework for measuring trust.
I really appreciated how it not only can help us to measure trust, but can help us to strive to be more trustworthy with actionable steps.
Trust isn’t built through one interaction; it’s built through consistency, following through on commitments, authenticity, and genuinely listening before trying to solve problems. There are so many layers to gain and keep trust.
As we’ve begun rebuilding the West Jordan Chamber, trust has become one of the words I think about most.
If businesses and residents know they can trust the Chamber, then meaningful relationships can begin to grow.
And those relationships ultimately help businesses thrive.
I also enjoyed visiting The Gathering Place at Gardner Village, one of the beautiful venues located right here in West Jordan. It was another reminder that our own community is filled with incredible businesses and gathering spaces that many people have yet to discover.
These experiences reinforce something I’ve believed for a long time:
Leadership isn’t about having all the answers, we need to remain curious enough to keep asking better questions.
As President, I’ll continue looking for opportunities to learn from others, collaborate with organizations throughout our region, and bring those ideas back to West Jordan whenever they can help strengthen our Chamber and the businesses we serve.
Every conversation has the potential to become a better experience for our members, and every lesson learned is another opportunity to help our community grow.
Our Mission. Our Village. Our Future.
Learn Local → Know Local → Trust Local → Support Local
It takes a village to help a business thrive. Let’s make West Jordan that Village!
From My Notebook
- Great onboarding begins long before someone becomes a customer.
- Trust is built through consistency, not promises.
- Every event is an opportunity to learn something that can strengthen our Chamber.
